PerfectReputations Free Tools

Every organization deserves to know how it appears to the AI systems that now answer questions about it, and that knowledge should not sit behind a sales call or a paywall. Our free tools give you a clear, honest view of where your online identity stands today and what to do next. You can test your website against a published standard, see what a weak identity is costing you, look up the Schema.org properties that define who you are, and build the email security records that keep criminals from impersonating you. Each tool shows its work, explains its results in plain language, and points you to the exact fix, so you leave with a plan instead of a vague score. Many owners solve their biggest gaps on their own with nothing more than these tools and an afternoon of work. When you are ready to go further, you will know exactly what you need and why.

Free Tools

Tools To Help You Perfect Your Business In The Eyes Of AI/SI

PerfectReputations Identity Cost Calculator

See what an unmanaged business identity is likely costing you over three years, across four kinds of loss. Adjust the assumptions to match your business, then email yourself the estimate to share with your team.

PerfectReputations Canonical Identity Capture

Capture your business’s canonical identity in full Schema.org form, for single locations, multiple locations, or franchises. Every field has plain-English help, and your answers become ready-to-use JSON-LD and llms.txt files, saved securely in your database.

PerfectReputations Schema Model Cheatsheet

Look up every Schema.org class, category, and property you need to define your business identity, all in one searchable reference. Click any name to read its definition in a pop-up window without leaving the page.

PerfectReputations Identity Assessment

Find out whether AI systems can trust, read, and find your organization. This free assessment tests your website against the published IDS-1 standard, scores 25 checks, explains every fix, and tracks your progress over time.

PerfectReputations Website Check

Before you trust a company, enter its name and web address to see what public records reveal: domain age, ownership records, archive and certificate history, email setup, impersonation patterns, and clear warning signs to watch.

PerfectReputations Page Inspector

See any web page the way AI readers receive it. Check the heading structure, how many readable words reach AI, which scripts hide content, whether it’s an empty shell, and which links no longer work.

PerfectReputations Email Security DNS Toolkit

Stop criminals from forging your email. Step-by-step builders create the SPF, DKIM, DMARC, PTR, MTA-STS, TLS reporting, and BIMI records you need, with plain instructions for adding each one to your domain’s DNS settings yourself.

PerfectReputations Blacklist Check

Find out whether your email address, IP address, domain, or website appears on major spam and abuse blocklists. Each result comes in plain language, with links to request removal from any list that names you.

PerfectReputations SOC2^® Readiness Assessment

Is Your Business Ready for SOC 2^®? A customer asked whether you have a SOC 2 report, and you’re not sure what that involves. This free assessment helps you find out, in plain language, whether you need SOC 2 at all, how ready you are, what to put in place, and what an auditor would ask to see. It takes about 15 minutes, and your progress is saved in this browser as you go.

SOC 2^® is a registered trademark of the American Institute of Certified Public Accountants (AICPA). Its use here describes the subject of the assessment only and does not suggest any connection with or approval by the AICPA.