Entity resolution — Entity resolution is the process a machine uses to decide which real-world entity a piece of information refers to. When an AI/SI system reads about a business, it must work out whether the mention matches a business it already knows. Clean, consistent identity facts make resolution fast and confident. Messy facts lead to wrong matches, missed matches, or no answer at all.

Added October 21, 2026

Entity resolution — Entity resolution is the process of working out which real-world person, company, or thing a piece of information refers to. AI systems must resolve entities before they can answer questions about them. Clear, consistent information makes resolution accurate. It is central to how AI search identifies businesses.

Added October 21, 2026